Fallen Empires and Phony Wine: The Seersucker Effect
Making iffy predictions about our future: it’s been a hallmark of human behavior for at least as long as we’ve been recording our present. Perhaps the most famous early example of forecasting took place in Mount Parnassus in Delphi, Greece. From roughly the 8th century BCE to the 4th century BCE, for nine days each year, travelers could pay to pose their burning questions to the Pythia, a priestess said to channel the wisdom of Apollo. To a modern reader, perhaps a bit skeptical about the whole Greek gods thing, it may be unsurprising to learn that the Pythia phrased her answers as riddles, arguably granting her some convenient wiggle room. For instance, as the story goes, King Croesus once asked a Pythia if he should attack the neighboring Persian Empire. "Cross the border and a great empire will fall,” she told him. Encouraged, Croesus brought his troops over the border—and suffered a crushing defeat. Her reaction was to coolly point out that he had failed to make her s...